Business Driven Technology

Business Driven Technology

Paige Baltzan McGraw-Hill/Irwin 3rd Edition ISBN: 9780073376745 E-ISBN: 9780077299750
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Table of Contents

  • Front Matter
  • CHAPTER 1: Business Driven Technology
  • CHAPTER 2: Identifying Competitive Advantages
  • CHAPTER 3: Strategic Initiatives for Implementing Competitive Advantages
  • CHAPTER 4: Measuring the Success of Strategic Initiatives
  • CHAPTER 5: Organizational Structures That Support Strategic Initiatives
  • CHAPTER 6: Valuing Organizational Information
  • CHAPTER 7: Storing Organizational Information—Databases
  • CHAPTER 8: Accessing Organizational Information—Data Warehouse
  • CHAPTER 9: Enabling the Organization—Decision Making
  • CHAPTER 10: Extending the Organization—Supply Chain Management
  • CHAPTER 11: Building a Customer-centric Organization—Customer Relationship Management
  • CHAPTER 12: Integrating the Organization from End to End—Enterprise Resource Planning
  • CHAPTER 13: Creating Innovative Organizations
  • CHAPTER 14: E-Business
  • CHAPTER 15: Creating Collaborative Partnerships
  • CHAPTER 16: Integrating Wireless Technology in Business
  • CHAPTER 17: Building Software to Support an Agile Organization
  • CHAPTER 18: Outsourcing in the 21st Century
  • CHAPTER 19: Developing a 21st Century Organization
  • PLUG-IN B1: Business Basics
  • PLUG-IN B2: Business Process
  • PLUG-IN B3: Hardware and Software
  • PLUG-IN B4: Enterprise Architectures
  • PLUG-IN B5: Networks and Telecommunications
  • PLUG-IN B6: Information Security
  • PLUG-IN B7: Ethics
  • PLUG-IN B8: Supply Chain Management
  • PLUG-IN B9: Customer Relationship Management
  • PLUG-IN B10: Enterprise Resource Planning
  • PLUG-IN B11: E-Business
  • PLUG-IN B12: Emerging Trends and Technologies
  • PLUG-IN B13: Strategic Outsourcing
  • PLUG-IN B14: Systems Development
  • PLUG-IN B15: Project Management
  • PLUG-IN T1: Personal Productivity Using IT
  • PLUG-IN T2: Basic Skills Using Excel 2007
  • PLUG-IN T3: Problem Solving Using Excel 2007
  • PLUG-IN T4: Decision Making Using Excel 2007
  • PLUG-IN T5: Designing Database Applications
  • PLUG-IN T6: Basic Skills and Tools Using Access 2007
  • PLUG-IN T7: Problem Solving Using Access 2007
  • PLUG-IN T8: Decision Making Using Access 2007
  • PLUG-IN T9: Designing Web Pages
  • PLUG-IN T10: Creating Web Pages Using HTML
  • PLUG-IN T11: Creating Web Pages Using Dreamweaver
  • PLUG-IN T12: Creating Gantt Charts with Excel and Microsoft Project
  • APPLY YOUR KNOWLEDGE
  • GLOSSARY
  • NOTES
  • ILLUSTRATION CREDITS
  • INDEX

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